Germany Tea Market Insights:
According to MarkNtel Advisors, the Germany Tea Market is projected to grow at a CAGR of around 16% during the forecast period, i.e., 2023-28. The growth of the market is projected to be propelled by the fact that the German population consider tea a key part of their daily balanced diet, as they are becoming aware of its health benefits medicinal properties. Most of them mainly prefer herbal tea over traditional ones, as they are effective against various disorders, including depression cancer.
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Germany Tea Market Definition:
Tea is one of the most consumed aromatic beverages in the world, which is prepared from the leaves of Camellia sinensis or Camellia taliensis. It comes in a variety of flavors types, including floral, sweet, nutty, or grassy notes, and provide cool, bitter, or stringent essence.
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Key Driver: Growing Demand for Cold Brew Tea among Consumers
Cold brew tea substitutes are gaining traction among Germans. Leading companies are diversifying their product lines to meet the ever-evolving demand for summer-friendly cold brew teas. These advances are being led by Teekanne Messmer, but private label manufacturers, are also likely to enter this market as well. For instance, in 2019, Columbus Drinks GmbH launched Puerto Mate® cold-brewed mate iced tea in pomegranate lemongrass flavors in Germany. As a result, the increasing production of cold-brew tea is anticipated to take over the market of ready-to-drink soft beverages that contain a higher concentration of sugar.
Germany Tea Market Segmentation:
-By Category
- Black Tea
- Fruit/Herbal Tea
- Green Tea
- Instant Tea
- Others
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Germany Tea Market Geographically Analysis:
-By Region
- East
- West
- North
- South
Germany Tea Leading Companies:
- Teekanne GmbH Co KG
- Ostfriesische Tee Gesellschaft GmbH Co KG
- Aldi Einkauf GmbH Co oHG
- Bünting Teehandelshaus GmbH Co, J
- Lidl Schwarz Stiftung Co KG
- Bad Heilbrunner Naturheilmittel GmbH Co KG
- HS Tee-Gesellschaft mbH Co KG
- Golden Temple Natural Products GmbH
- Thiele Freese GmbH
- Alnatura Produktions- Handels GmbH
- Edeka Zentrale AG Co KG
- Others
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