ISOBUS (ISO 11783) is a standardized communication protocol used in agriculture to enable interoperability between various farming equipment and implements. An ISOBUS component refers to any device or machinery that complies with this standard, allowing it to communicate and exchange data with other ISOBUS-compatible equipment. This facilitates seamless integration and control of different agricultural devices, such as tractors, harvesters, plows, and seeders, improving efficiency and automation in modern farming operations.

The global ISOBUS component market is expected to reach $976.71 million by 2026, with a CAGR of 8.91% during the forecast period 2021- 2026. High growth in the market is expected to be driven by the need to resolve the inter-implement incompatibility issues existing between equipment manufactured by different companies. ISOBUS also allows for the inclusion of a virtual terminal (VT), which further allows the operator to control multiple implements simultaneously, manufactured by different companies.

ISOBUS was developed in 1990 with the primary aim of improving inter-device connectivity and communication in the agricultural field. This is because multiple types of equipment are used in the farm at the same time, such as tractor, harvester, planter and seeder, and sprayer. Most of these equipment does not possess an electronic control unit (ECU) and are connected to a tractor to be used in the field. The connection between the different equipment with the tractor has been the primary driving force for achieving ISOBUS.

Another reason for the adoption of ISOBUS based equipment by the farmers is the increased productivity and efficiency in agricultural operation displayed by such equipment. To tackle the growing demand for food impacted by the growth in the global population, farmers and producers are enacting digital technologies in agriculture. ISOBUS equipment is being widely adopted as these reduce the chances of human errors and increase efficiency in farming operations. ISOBUS has also been a driver toward the adoption of smart farming practices in the agricultural industry. With the use of ISOBUS equipment, smart farming technologies such as sensors and robotic equipment can be easily deployed, further putting a positive impact on the smart farming industry.

Key Challenge Growth of ISOBUS Component Market

A key challenge for the growth of the ISOBUS component market is the high initial cost of ISOBUS-based equipment. The average cost of ISOBUS compliant agricultural equipment is much more than the average cost of equipment without ISOBUS. This is putting a negative impact on the growth of the ISOBUS component market. Due to the higher cost of ISOBUS-based equipment, small-scale and medium-scale farmers with low income would likely hesitate in investing in ISOBUS equipment.

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ISOBUS Component Market (By Product)

The global ISOBUS component market in the product segment is expected to be dominated by software products owing to the recent push toward digitization and remote access of the field, especially in the countries with a growing agricultural sector. The mobile applications allow control over the field activities such as fleet management system, crop protection, etc. Also, virtual terminals have made multiple equipment control in the field easy, with only a single terminal being able to control multiple equipment in the field.

ISOBUS Component Market (By Application)

The global ISOBUS component market in the application segment is expected to be dominated by tractors owing to the vast demand for tractors globally, especially in the countries with a growing agricultural sector. ISOBUS-enabled tractors can be used with a variety of equipment in the field, which accounts for the high demand for tractors. Tractors are followed by harvester applications and planter and seeder.

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ISOBUS Component Market (By Region)

North America, Europe, and Asia-Pacific, and Japan region are expected to dominate the global ISOBUS component market in the coming years. The high agricultural growth in these regions, along with the increased emphasis on smart farming and digitization in agriculture, is expected to boost the development of ISOBUS in these regions.

Scope of the Study

Owing to the demand for improved communication among various agricultural equipment, ISOBUS or ISO 11783 protocol was developed with an aim to achieve improved connectivity among equipment and thereby increasing productivity and efficiency in the field. ISOBUS was developed in 1990, and since then, the majority of the agricultural equipment manufacturers have started offering equipment with ISOBUS compliance. This helps in the overall development of the agricultural industry with the increased emphasis in recent years on agricultural digitization.

The ISOBUS component market research study offers a broad perspective on the analysis of the industry. The research is based on extensive primary interviews (in-house experts, industry leaders, and market players) and secondary research (a host of paid and unpaid databases), along with the analytical tools that have been used to build the forecast and the predictive models.

Key Questions Answered in this Report:

• What is the estimated global ISOBUS component market size in terms of revenue for the forecast period 2021-2026, and what is the expected compound annual growth rate (CAGR) during the forecast period 2021-2026?
• What are the key trends, market drivers, and opportunities in the market pertaining to the global ISOBUS component market?
• What are the major restraints inhibiting the growth of the global ISOBUS component market?
• What kinds of new strategies are being adopted by the existing market players to expand their market position in the industry?
• Which type of players and stakeholders are operating in the market ecosystem of the ISOBUS component, and what is their significance in the global market?
• Which are the leading consortiums and associations in the global ISOBUS component market, and what are their roles in the market?\
• How does the regulatory landscape differ in different regions for the global ISOBUS component market?